{"id":66,"date":"2023-08-21T04:10:35","date_gmt":"2023-08-21T04:10:35","guid":{"rendered":"https:\/\/lovetyagi.com\/asdmblog\/?p=66"},"modified":"2024-03-30T12:05:50","modified_gmt":"2024-03-30T12:05:50","slug":"latest-digital-marketing-update-to-watch-for-online-marketing","status":"publish","type":"post","link":"https:\/\/www.asdm.co.in\/blog\/latest-digital-marketing-update-to-watch-for-online-marketing\/","title":{"rendered":"Latest Digital Marketing Update to Watch for Online Marketing"},"content":{"rendered":"<p>If you want to get more ROI or result through Digital Marketing, it\u2019s essential to stay updated with the latest digital marketing trends.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Here_are_the_Top_5_Digital_Marketing_Updates_to_watch_for_best_results\"><\/span>Here are the Top 5 Digital Marketing Updates to watch for best results<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"1_Google_Launches_his_Official_WordPress_Plugin_Site_Kit\"><\/span>1). Google Launches his Official WordPress Plugin Site Kit<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><center><img decoding=\"async\" src=\"{img_path('Google_Blog_Kit_Update.jpg')}\" alt=\"\" \/><\/center>Anybody who have a WordPress Site! From Individual company to Ad agency, Google Site Kit Will help you.<br \/>\nIn the event you have a WordPress site and want to know how customers search you on Google and visit your site, Site Kit is ready to help you. Site Kit will directly give you an idea, dimensions, and knowledge about your website on your WordPress Dashboard.<\/p>\n<p><strong>Benefits<\/strong><br \/>\n1. Get all the statistics about your website on the dashboard of your WordPress.<br \/>\n2. Official updates from Multiple Google Tools<br \/>\n3. You can get all the updates without editing your website coding.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Google_BERT_update\"><\/span>2) Google BERT update<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><center><img decoding=\"async\" src=\"{img_path('GettyImages-1039579588.jpg')}\" alt=\"\" \/><\/center>Google official launched his most important updated in the last five years called Bidirectional Encoder Representations from Transformers (BERT Update). The Google BERT Update impacts 10% of search queries. In the upcoming Paragraph learn more about what is BERT Update and how it impacts our Site?<\/p>\n<p><strong>BERT is Major Google Update<\/strong><\/p>\n<p>According to Google, this algorithm update will affect complex search quires that directly depend on content.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"What_is_BERT_Algorithm\"><\/span>What is BERT Algorithm?<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><strong>This is what Google said:<\/strong><\/p>\n<p>\u201cThese improvements are oriented around improving language understanding, particularly for more natural language\/conversational queries, as BERT is able to help Search better understand the nuance and context of words in Searches and better match those queries with helpful results.<\/p>\n<p>Particularly for longer, more conversational queries, or searches where prepositions like \u201cfor\u201d and \u201cto\u201d matter a lot to the meaning, Search will be able to understand the context of the words in your query. You can search in a way that feels natural for you.\u201d<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Facebook_Announce_a_New_Company_Brand_Logo_FACEBOOK\"><\/span>3) Facebook Announce a New Company Brand Logo FACEBOOK<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><center><img decoding=\"async\" src=\"{img_path('PRI_947829651.jpg')}\" alt=\"\" \/><\/center>Facebook introduces a new branding logo for its products and services to make familiar with its application and website.<br \/>\nInstagram and Whatsapp both are ownership under Facebook will carry new <strong>FACEBOOK<\/strong> brand logo in the next upcoming few weeks.<br \/>\nFacebook&#8217;s main app and website will maintain its popular and famous blue color branding.<br \/>\nFacebook launches its new logo in 100% capital letters with rounded corners to look different from the existing one.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"4_The_Latest_Google_Search_Console_Update_New_Interface\"><\/span>4) The Latest Google Search Console Update New Interface<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><center><img decoding=\"async\" src=\"{img_path('new-search-console.png')}\" alt=\"\" \/><\/center>Google officially announced on Twitter that they have an update or change the address or new interface of Google Search Console. You can update or change the new interface from the old interface.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"5_Instagrams_Now_Testing_New_AR_Try_On_Ads\"><\/span>5) Instagram\u2019s Now Testing New AR \u2018Try On\u2019 Ads<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><center><img decoding=\"async\" src=\"{img_path('VMA-Nordic-Facebook-Augmented-Reality-Ads.png')}\" alt=\"\" \/><\/center>Now Instagram has officially launched a new test of AR on ads with his selected brands and because of this now users can take benefit from the Virtual world. As Instagram updated to eCommerce it provides more and better experience to users and it helps to get maximum engagement and response.<br \/>\nAs explained by Mashable:<\/p>\n<p>&#8220;Beginning today, a handful of brands that sell their products directly on Instagram will be able to add a new augmented reality try-on feature to product pages. Initially, the new AR feature will be limited to cosmetics (Mac and Nars are early partners) and eyewear brands (Warby Parker and Ray-Ban), but Instagram plans to make it available for more products over time.&#8221;<\/p>\n<p>As noted, and mentioned above this new AR will be work only on selected brands on selected ads and users will share their memorable experience via their stories and can spread more awareness to the world.<\/p>\n<p>I hope this blog provides you better information regarding Latest Digital Marketing Updates, Stay tuned for more upcoming Digital Marketing Trends and Updates with <strong><a href=\"https:\/\/www.asdm.co.in\/\">ASDM<\/a><\/strong>.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_33_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" style=\"display: none;\"><label for=\"item\" aria-label=\"Table of Content\"><i class=\"ez-toc-glyphicon ez-toc-icon-toggle\"><\/i><\/label><input type=\"checkbox\" id=\"item\"><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1'><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.asdm.co.in\/blog\/latest-digital-marketing-update-to-watch-for-online-marketing\/#Here_are_the_Top_5_Digital_Marketing_Updates_to_watch_for_best_results\" title=\"Here are the Top 5 Digital Marketing Updates to watch for best results\">Here are the Top 5 Digital Marketing Updates to watch for best results<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.asdm.co.in\/blog\/latest-digital-marketing-update-to-watch-for-online-marketing\/#1_Google_Launches_his_Official_WordPress_Plugin_Site_Kit\" title=\"1). Google Launches his Official WordPress Plugin Site Kit\">1). Google Launches his Official WordPress Plugin Site Kit<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.asdm.co.in\/blog\/latest-digital-marketing-update-to-watch-for-online-marketing\/#2_Google_BERT_update\" title=\"2) Google BERT update\">2) Google BERT update<\/a><ul class='ez-toc-list-level-4'><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.asdm.co.in\/blog\/latest-digital-marketing-update-to-watch-for-online-marketing\/#What_is_BERT_Algorithm\" title=\"What is BERT Algorithm?\">What is BERT Algorithm?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.asdm.co.in\/blog\/latest-digital-marketing-update-to-watch-for-online-marketing\/#3_Facebook_Announce_a_New_Company_Brand_Logo_FACEBOOK\" title=\"3) Facebook Announce a New Company Brand Logo FACEBOOK\">3) Facebook Announce a New Company Brand Logo FACEBOOK<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.asdm.co.in\/blog\/latest-digital-marketing-update-to-watch-for-online-marketing\/#4_The_Latest_Google_Search_Console_Update_New_Interface\" title=\"4) The Latest Google Search Console Update New Interface\">4) The Latest Google Search Console Update New Interface<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.asdm.co.in\/blog\/latest-digital-marketing-update-to-watch-for-online-marketing\/#5_Instagrams_Now_Testing_New_AR_Try_On_Ads\" title=\"5) Instagram\u2019s Now Testing New AR \u2018Try On\u2019 Ads\">5) Instagram\u2019s Now Testing New AR \u2018Try On\u2019 Ads<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Latest-Digital-Marketing-Update-to-Watch-for-Online-Marketing<\/p>\n","protected":false},"author":1,"featured_media":67,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"cos_headline_score":0,"cos_seo_score":0,"cos_headline_text":"Latest Digital Marketing Update to Watch for Online Marketing","cos_headline_has_been_analyzed":false,"cos_last_analyzed_headline":[],"footnotes":""},"categories":[1],"tags":[],"class_list":["post-66","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33","no-featured-image-padding"],"_links":{"self":[{"href":"https:\/\/www.asdm.co.in\/blog\/wp-json\/wp\/v2\/posts\/66","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.asdm.co.in\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.asdm.co.in\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.asdm.co.in\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.asdm.co.in\/blog\/wp-json\/wp\/v2\/comments?post=66"}],"version-history":[{"count":5,"href":"https:\/\/www.asdm.co.in\/blog\/wp-json\/wp\/v2\/posts\/66\/revisions"}],"predecessor-version":[{"id":787,"href":"https:\/\/www.asdm.co.in\/blog\/wp-json\/wp\/v2\/posts\/66\/revisions\/787"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.asdm.co.in\/blog\/wp-json\/wp\/v2\/media\/67"}],"wp:attachment":[{"href":"https:\/\/www.asdm.co.in\/blog\/wp-json\/wp\/v2\/media?parent=66"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.asdm.co.in\/blog\/wp-json\/wp\/v2\/categories?post=66"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.asdm.co.in\/blog\/wp-json\/wp\/v2\/tags?post=66"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}